Services That Will Help Your Business Grow !
Questions:
It starts with people being able to find you when they want your services.
– Once they find you then what ?
– Do you look like someone they want to work with ?
– Or will they move on to a competitor ?
– How do I get new clients ?
– How do I make myself better than my competitors ?
Answers:
It doesn’t matter how many people find your website on a search if you look out of date. Just like walking into a restaurant that smells wonderful, your online presence should give a great first impression.
Next, the message you convey in those first couple of seconds after someone finds you may make the difference if they choose you or move on to a competitor.
We provide all the necessary pieces to not only make you look good but engage people who find you and convert them into clients.
We also can help you build your business through strategy and make it a success as we are in the dating and relationship business too !
Organic & Local SEOContent MarketingSocial Media ManagementMarketing StrategiesNew Client AcquisitionBusiness OpportunityWebsite DevelopmentAdvanced Presence
Organic Search Engine Optimization
SEO is generally divided into 2 types, paid and organic. With over 75% of searches done via Google it is where you want to rank well.
While paid ads (seen on top of searches) can generate some traffic, about 70% of clicks are on the first 5 organic choices displayed on a search. And remember organic clicks are 100% free. Needless to say this is where you want to rank to get the most traffic.
This is where we excel over competitors.
In fact, several of clients not only rank high organically in their respective city or state but their entire countries !
The other technique we use is to not only get you listed once on the top a search, but multiple times, which will get you even more clicks.
There is instant credibility for you when you are on top of searches. Google uses over 200 different criteria (algorithms) to choose who goes on top so what we do requires significant expertise.
Relevant Content Marketing
The key component to a successful organic SEO strategy campaign is relevant content marketing which is primarily accomplished through optimized blog posts.
When we talk about optimized we are referring to Google friendly, back end optimized, based on relevant keywords you want to rank on.
Optimization requires linking to the right relevant external content with topics that are matched with proper research for maximum SEO benefit. This can include your own social media or other content.
There is a fine line when it comes to the proper use of keywords and becoming SPAM. Just as much as you want to interest readers, not always be doing the hard sell.
Fresh relevant content is considered by most experts to be as much as 75% of the key to a successful organic SEO campaign.
Remember, Google always wants to deliver the most relevant and freshest content for a search. Steady fresh content on a regular posting schedule will get you to the top of searches.
Social Media Management
While SEO is about making it so people can find you and content marketing is about keeping you relevant to drive traffic through the right keywords, Social Media is about being authentic and real at any given moment.
One of the biggest mistakes business owners do with Social Media is try to do direct selling of their product or service.
Social Media is all about engaging your audience. This is a great place to be able to listen to what others say about you or even get new ideas. Remember, don’t treat people who follow you like they are all prospective clients, treat them like everyday people normal conversation.
A regular posting schedule that follows your blogs with a couple of in the moment posts in between will get you on your way to building a community of loyal followers.
And if you don’t already know, Instagram is a hidden gem for targeting a huge audience between the ages of 25 – 40. It also has the best ROI of any paid advertising.
Marketing Strategies
Central to any form of marketing is having a strategy. This is one of our biggest strengths in the dating and relationship industries.
Once you get prospective new clients to find you then what is the plan ?
The strategy on what services are most profitable and trends of what people are looking for is just as critical as finding them.
We will help guide and advise you on what the market is looking for and even how to package and price your services. How to we know ?
By being in the same industry and doing all the research added to seeing what actually works with a large number of clients, we gain great insight.
Having worked with so many clients in this business we have learned a trick or two of what works and doesn’t work.
We constantly study the marketplace to see the changes of what people are seeking and adjust new strategies that will keep you at the top of the game.
New Client Acquisition & Conversion
The most important and central theme to any marketing strategy or campaign is new client acquisition.
Having worked with so many clients in this business we have learned a trick or two of what works and doesn’t work.
Even if you look great and lots of people find you but your message falls flat you won’t convert them into new clients.
We constantly study the marketplace to see the changes of what people are seeking and adjust new strategies that will keep your conversion rate high of cost of new client acquisition down.
When someone finds you, there are literally seconds to convince them to want to learn more about you and why they should chose you.
By using custom tailored ways to engage people, all dependent on your target client, we maximize conversions.
Business Opportunity Development
We are not only dating and relationship industry marketing experts but we are also business entrepreneurs always looking for opportunities in this industry.
We are the publishers of the well respected dating advice blog, My One Amor and we have business interests in the #1 matchmaking / dating coach company in South Florida.
We are currently in discussions with multiple international companies in this industry trying to expand into the United States.
If you have a great business in the dating or relationship industry we’d love to talk to see if it fits into our growing portfolio.
If you are interested in being a client for our services, even better, we can work out in kind service or equity deals too.
We can also advise you as management consultants as to how you can expand in this industry. Our experience and diversification speaks for itself.
Lots of our clients are on the move and growing due to the success we have provided through strategic marketing,
Website Creation / Replacement
Having an up to date WordPress site is not only going to help jump start your organic SEO campaign but will give that great first impression when someone finds you.
With literally hundreds of thousands of templates available there are so many great design ideas to choose from.
Unlike many website development companies, we do not base our business model on building websites. We can provide you with a website or someone else can.
Most of our clients had us replace their sites since we do it so inexpensively (typically around $1,000 U.S.). We have done so many we have gotten good at it so it is all based on economy of scale.
Additionally all of our sites follow strict WordPress development protocols so clients have the added benefits of a vast library of free plugins (add on programs) that will stay current.
And in this world of cyber attacks and hacking, sites that are up to date can take advantage of extensive security tools that will make your site secure giving you peace of mind.
Advanced Digital Presence (AMP / Structured Data)
Many experts agree that a digital marketing strategy for 2019 must include AMP (Accelerated Mobile Pages) and Structured Data. We like to call this Advanced Digital Presence.
With over 80% of searches in this industry coming from mobile devices, it is central to any successful campaign,
Many people don’t realize that mobile searches and desktop searches are handled differently on Google. You may rank better on one over the other. AMP pages generally rank better and have a higher click through rate.
The average click through rate for the dating industry is about 3% but for blog post AMP pages that we have optimized for clients that average is well over 10% and we have many examples of clients experiencing 25% or better. So it is a game changer for CTR.
The other game changer is Structured Data. Why this is so important is that it allows you to show more content on a simple search, including images, which takes up more room making less room for competitors to appear.
The more someone see of you and less of someone else the higher the likelihood they’ll click on you.
Bottom line, you will get more traffic period !
How the process works..
It begins with getting your website set up with Google so the process of SEO optimization can begin. If you need some tweaks to your website or a new one, we’ll take care of that. Our average re-creation of an entire site usually costs around $1,000.
Using relevant content marketing (blog posts) that are optimized for the targeted keywords is the next step. The frequency and content will be set by your budget.
Optionally we can manage your social media. We recommend using YouTube videos on the same topic of your blog posts.
Additionally using AMP pages and Structured Data will fine tune your SEO for mobile.
Lastly after we get you lots of new traffic we’ll custom tailor conversion tools to close new clients.
What we’ll need from you..
We’ll start with your basic contact information.
We’ll need an up to date WordPress based website. It doesn’t matter if we develop it or someone else does.
We’ll need some content which that will become blog posts. This can be stories about your business or client experiences.
And we would love a video or two.
That’s basically it and we’ll get you rolling on your way to gaining new clients.
What some clients say about us…
I worked with another so called “SEO Expert” company. After 3 months I saw no results so I was very skeptical. All I can say is George totally exceeded my expectations and got me on top of Google searches !
I was spending more and more on Google Ad Words which seemed to work less and less. Wow, what a difference now, I get more clicks and don’t have to pay for them ! I highly recommend George and his team.
George and his team have done 2 websites for me and I now dominate the Google searches in South Florida. These guys really know this business and are marketing geniuses !
It has been such a pleasure working with George and his team. They have handled anything I have thrown at them and have given me a great marketing strategy that really works !